Cadillac
Cadillac is a luxury car brand,
manufactured and sold by the American company General Motors created by William
Murphy in 1902. The name was taken from the founder of the city of Detroit,
Michigan, in 1701, the French army officer, Antoine de the Mothe Cadillac. It
is sold mainly in the United States, Canada and Mexico, with little depth in
the European market, given the type of car that is produced, not suitable for
Europe. The new Cadillac models are now assembled in different GM plants around
the world allowing specific uses for different regions. It is an automotive
company that used the latest technological advances in their cars, such as:
electric windows, radio, and electric ignition, seat belts, ABS brakes,
electric position seats, Xenon lights, Motor of 32 valves. Its main competitor
is the American company Lincoln, of the Ford Motor Company consortium.
Our company offers the Cadillac
compliance certificate for this vehicle through our website.
Currently, General Motors tries
to implement Cadillac in the European market again while removing all Chevrolet
models except the legendary Camaro and Corvette. The company Cadillac was
formed from the remnants of the company of Henry Ford (Detroit Automobile
Company and The Henry Ford Company). When Henry Ford left his company, along
with several of his partners, it was dissolved in March 1902. The financiers of
Ford, William Murphy and Lemuel Bowen, called the engineer Henry M. Leland of
Leland & Faulconer Manufacturing Company with the objective of evaluate the
facilities and equipment in order to prepare them for the liquidation of the
company's assets. After visiting the facilities, Leland met again with Murphy
and Bowen with the purpose of proposing to continue with the manufacture of
automobiles, but this time with the single-cylinder engine of Leland &
Faulconer, which had interchangeable parts, had triple the power of the engines
of the Olds Motor Vehicle Company and were cheaper to manufacture. Investors,
amazed and convinced by Leland's arguments, hoped to become Detroit's first
successful car company, and decided to give it the honor of being named after
French explorer Antoine Laumet of La Mothe, Cadillac's sieur, which was one of
the founders of the city of Detroit, Michigan, in 1701. In this way, Cadillac
Automovile Company first saw the light on August 22, 1902. Soon after, the
crest of the Cadillac family was used, designed with the famous shield divided
into squares, above a seven-cornered crown and wrapped with a laurel wreath.
The first vehicles of
Cadillac, Runabount and Tonneau, began to be manufactured in October of 1902.
They equipped the single-cylinder engine of Leland of 10 CV (7 kW). They were
virtually identical to the Ford Model A of 1903. Many sources cite that the
first car left the factory on October 17, although Leland claimed that they
left on the 20th of that same month. Cadillac showed his new cars at the New
York Auto Show in January 1903, where he impressed the crowds that arrived
there, so much so that they got to gather up to 2,000 orders in that same
event. During the first year of life he sold 2,500 cars, a large number for the
time. The strong point of Cadillac was the manufacture of great precision,
which meant reliability, key aspect at the time, and Cadillac simply offered
manufacturing standards much higher than its competitors. Leland &
Faulconer Manufacturing Company and Cadillac Automobile Company merged in 1905.
In 1910, Cadillac became the first company to manufacture a fully enclosed
automobile in large volume. In 1915, the first Cadillac V8 at 90º, with 5150
cc, and 70 HP (52 kW) at 2400 rpm, 240 Nm, reached 65 mph (105 km / h). This
was faster than the roads allowed to reach. The Great Depression undermined the
automotive industry in all its facets, making a dent especially in the luxury
car market. Between 1928 and 1933 the sales of Cadillac had been reduced by
84%. Cadillac post-war vehicles incorporated the ideas of General Motors design
chief, Harley J. Earl, innovating in many style features that came to become
the standard of American classic design, predominant in the late 1940s and
throughout the 1950s. In 1952 the 50th anniversary of the birth of Cadillac was
celebrated. Motor Trend once again awarded the "Car of the Year"
award to Cadillac, for the second time in the short life of the magazine and
this time Cadillac did accept the award. Although the brand promoted its
anniversary, its vehicles did not undergo a total remodeling, although they did
receive some notable features. The famous "V" was bathed in gold, as
well as other ornamentations and nomenclatures that marked the name of the
model. The rear bumper was redesigned, placing the exits of the exhaust pipe in
horizontal grids that housed the bumpers. While Chrysler was launching its new
Hemi engines and Lincoln had a new V8 engine factory, Cadillac also implemented
its biggest changes to its engines.
In 1953, Cadillac showed the
world the new Eldorado, debuting as brother of the Buick Skylarck and the
Oldsmobile Fiesta. Eldorado was a sporty convertible with a level of
exclusivity and luxury never seen in America since World War II. Eldorado
included a fully automatic heating system, spoke wheels and a long list of
luxury features.
From 1954, Cadillac became the
first automotive brand to offer automatic transmission, steering and automatic
windshield wipers on all its vehicles as standard equipment. Their models
lengthened and became lower. The bullet-type bumpers or "Dagmar" were
kept, while the exteriors became more luxurious, with a greater use of chrome,
in the same way as the interiors did. The engine 331 CID V8 was increased power
by 20 hp (15 kW), increasing it to a total of 230 hp (162 kW) at 4400 rpm. In
1957 important technological improvements were introduced for the time, such as
a memory seat, available for the Eldorado Brougham, which allowed to establish
different seat positions if the vehicle was used by different drivers,
pneumatic suspension with self-regulation and digital clock. It was also
included an automatic search radio fully built with transistors (a total of 13
were used in its circuitry) and which was also part of the standard equipment.
In 1964 the first fully automatic air conditioner was introduced, allowing the
occupants to set a temperature and the system would be responsible for
maintaining it without having to make any additional adjustments. At the end of
the 1960s, Cadillac offered a fiber optic warning system that warned the driver
of cast lights. The use of shiny materials on the outside was decreasing year
after year after 1959. The 1966 models left most of the chrome, including the
rear bumpers, replaced by painted areas, including the bevels of the
headlights.
The 1970s saw vehicles memorable
for their large dimensions. The wheelbase of the 1972 Fleetwood grew 43 mm and
100 mm in total compared to the 1960 model. The Calais was 61 mm longer than
its 1960 equivalent, the 62 Series, with the same wheelbase. decade, all the
Cadillac gained smoothness of march whereas the weight, the basic equipment and
the piston displacement were growing. Cadillac experienced an increase in sales
in 1973 and then again in the late 1970s.
The Cadillac Certificate of
Conformity is available for all Cadillacs built by the European market.
It is true that Cadillac is not
having any luck in its presence in the European market in recent decades, so
still making a model made for Europe as was the Cadillac BLS, based on the
platform of the Swedish model Saab 9-3 and base with an Epsilon platform that
also shared for the Opel Vectra, the model was a commercial failure but not the
critics were not hostile in terms of quality but not very good as the saloon,
with the aim of competing with the BMW Series 3 or the Audi A4, did not stand
out in anything. 2009 was the year where this model stopped producing.
What do I need to get my Cadillac
COC? Information available on our website.
In recent years, there is no
doubt that the German trio, consisting of Audi, BMW and Mercedes-Benz occupies
almost 85% of the premium market, with each brand having sales of 820,000 and
840,000 units, while Cadillac sold in 2016 the scarce number of 781 units on
European soil, through its 100 official dealerships spread across the old
continent, despite this General Motors insists with its luxury firm, assuming
Cadillac an alternative brand position in Europe at the moment, one of the
strategies for Increasing gradually the firm is that GM is withdrawing
Chevrolet from Europe, with the aim, according to Dan Akerson, former president
and CEO of the factory, to be able to make Cadillac the second brand of GM in
the old continent. Also according to Johan de Nysschen, CEO of the firm, showed
his interest in the European market, taking as a reference the sales of the
Ford Mustang on European soil, so they believe in the company that there is
room for genuinely Yankee models in that market. It is also expected that there
will be a strong implementation of GM's luxury brand after 2020, such that,
according to Cadillac communication director Andrew Lipman, the brand intends
to "considerably" increase its commercial network in the next years.